Setting up a Square Loyalty program tailored to your Online Simulator Reservations is a great way to reward customers and encourage repeat bookings. Here’s a step-by-step guide to get started:
1. Enable the Loyalty Program
1. Log in to your Square Dashboard
2. Navigate to Customers -> Loyalty --> Overview
2. Define How Points Are Earned
1. In the Loyalty settings, click Create a Program (or edit your existing program).
2. Choose how customers will earn points:
• Set it so customers earn 1 point per dollar spent.
3. Under Qualifying Purchases, select Category and choose Online Sim Reservations as the eligible category.
4. Save your changes.
3. Set Up Rewards
1. Under Rewards, define the reward tiers for your customers based on their points earned:
• 100 Points = $5 off Online Sim Reservations.
• 200 Points = $10 off Online Sim Reservations.
• 500 Points = $25 off Online Sim Reservations.
• This setup works out to a 5% back reward, incentivizing repeat bookings while keeping your costs manageable.
2. Ensure that the rewards can only be applied to the Online Sim Reservation category by assigning the reward to this category in the Restrictions section.
3. Save your reward settings.
4. Configure Point Expiration
1. In the Loyalty settings, find the Point Expiration section.
2. Set points to expire after 3 months. This creates a sense of urgency for customers to use their rewards.
3. Confirm and save the expiration setting.
5. Promote Your Loyalty Program
Add Loyalty Program Link to Your Website
To make it easy for customers to enroll in your Loyalty Program directly from your website:
1. Go to Square Dashboard and navigate to Marketing > Other.
2. Locate the Online Marketing section.
3. Click the blue “Copy Link” button to copy the direct link to your Loyalty Program.
4. Head to your website editor and paste the link into the appropriate buttons or sections on your site where you want customers to access the Loyalty Program.
This ensures your Loyalty Program is easily accessible and drives customer engagement effectively.
2. Send Email Campaigns: Use Square Marketing to notify your customers about the new program.
3. Promote on Social Media: Share posts about the program, explaining how customers can start earning rewards.
6. Test the Setup
Now that you’ve activated your Loyalty Program, it’s time to test it from the user’s perspective. Follow these steps:
1. Visit Your Birrdi Booking Link
• Navigate to your Birrdi booking link as if you were a customer.
2. Check Loyalty Visibility
• If you haven’t opted into the Loyalty Program, you’ll see a message that says “Earn Cash Back?” encouraging customers to enroll.
• If you have opted in, you’ll see your three loyalty rewards available to select during the checkout process.
This ensures your Loyalty Program is active, visible, and functioning as intended for your customers. If anything doesn’t look right, let us know, and we’ll help resolve it!
7. Monitor and Encourage
Now that your Loyalty Program is live, focus on promoting it and encouraging customers to sign up and start earning rewards. Remember:
• Highlight the Value: Remind customers that they can earn 5% cash back—a rare benefit they won’t find in many places!
• Simplify Promotions: With your Loyalty Program, there’s no need to worry about planning your next sale. Everything feels “on sale” for customers who join and earn rewards.
Keep emphasizing the benefits of your Loyalty Program to build excitement, boost customer loyalty, and drive repeat bookings effortlessly!
Your Square Loyalty program is now set up and ready to encourage repeat bookings for your Online Reservations! If you have any questions or need further assistance, feel free to reach out.