If you’re running a golf simulator business with Birrdi, leveraging Square Loyalty is not just a smart idea—it’s a game-changer. On average, owners who implement Square Loyalty see a staggering 200% increase in customer spend, and the secret lies in the perfect pairing of rewards and strategy.
The Power of Incentives
At its core, Square Loyalty allows you to reward your customers with points that convert into tangible value. By offering a modest 5% back on their spend, you create an incentive for customers to keep returning. But the genius of this strategy is in how those rewards are redeemed: customers can only use them for more simulator time, and only when they book online.
This drives three key behaviors:
1. Increased Customer Retention: Customers feel valued and are motivated to come back.
2. Higher Online Bookings: The redemption requirement encourages customers to book through your website, reducing reliance on manual reservations.
3. Upselling Opportunities: Customers redeeming their points often add extra time or services, leading to more revenue.
Automated Marketing to Keep Customers Coming Back
One of Square Loyalty’s most powerful features is its ability to automatically engage your customers. The system sends personalized alerts to loyalty members when they’re close to earning a reward or when they’ve unlocked a reward. These timely reminders ensure that your business stays top of mind, driving repeat visits and more bookings.
For example:
• A golfer might receive a notification saying, “You’re just $10 away from earning 30 minutes of free sim time!”
• Once they’ve earned their reward, they’ll be alerted: “Congratulations! You’ve unlocked a free hour of sim time. Book online to claim it!”
This hands-free marketing approach means your business is actively bringing customers back without requiring extra effort from you or your staff. It’s like having a personal assistant constantly reminding customers why they love your business!
Why Not Using Square Loyalty Is a Missed Opportunity
By skipping Square Loyalty, you’re leaving money on the table—and potentially your customers too. Here’s what you risk:
• Lower Customer Engagement: Without a loyalty program, there’s no structured way to reward repeat customers, which means no incentive for them to choose your business over competitors.
• Missed Revenue Growth: A 200% increase in spend isn’t just a number—it’s real growth seen by businesses that implement this simple strategy.
• Limited Online Traffic: Encouraging online bookings not only saves your staff time but also creates a seamless experience for your customers.
• Lost Customer Connections: Without automated alerts, you miss out on key opportunities to nudge customers back to your business.
How to Get Started
Square Loyalty integrates seamlessly with Birrdi, making it simple to set up and track. You can customize the rewards program to suit your business, ensuring it aligns with your pricing and operational goals.
1. Set a reward rate (e.g., 5% back).
2. Make rewards redeemable only for sim time booked online.
3. Promote the program through your website, social media, and in-person interactions.
4. Let Square Loyalty do the marketing for you, with automatic reminders and notifications to loyalty members.
What the Data Says
The numbers speak for themselves. Businesses using Square Loyalty with Birrdi report:
• Increased average spend per visit: Customers are more likely to splurge knowing they’re earning points.
• Improved customer retention: Automated notifications keep your business front and center.
• Efficient operations: Online booking redemption streamlines reservations and reduces administrative tasks.
Conclusion
Square Loyalty isn’t just a feature—it’s a revenue-boosting tool that’s proven to work. With automatic marketing that keeps customers engaged and a system that drives repeat visits, you’re creating a win-win situation for your business and your clients.
Don’t let your competitors take the lead. Implement Square Loyalty with your Birrdi Sim business today and start seeing the results for yourself! 🌟
If you’d like help setting up Square Loyalty or optimizing it for your business, feel free to reach out. We’re here to make sure your golf simulator business thrives!